It’s time to price dynamically

Posted by Paul Milner on Jun 20, 2017 6:00:00 AM

In the era of Big Data dynamic pricing is now a reality.

However, there a couple of barriers in the way. The first is concerns about what consumers think about the practice, and, second, there’s the question of how to physically make a high number of price changes in-store – daily and even hourly. I’ll address both here.

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Topics: electronic shelf label, ESL, price change, price accuracy, reduce waste, dynamic pricing, big data

Sailing Through Uncertain Times in Retail

Posted by Paul Milner on Mar 28, 2017 11:00:00 AM

Quantitative easing, low interest rates and relatively benign conditions have seen western economies achieve modest growth post 2008’s depression. But with the ending of supportive monetary policies and the likelihood of rising interest rates – along with Brexit in Europe – living standards will be squeezed. When disposable income falls, as night follows day, price competition increases.

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Topics: retail, bricks and mortar, technology trends, reduce waste