Let’s get phygital … our new report with Planet Retail RNG on the connected store

Posted by Paul Milner on Jun 11, 2018 8:12:00 AM

Yes I know, ‘phygital’ (retail) maybe just a buzzword that’s being trotted out again, but it’s having a renaissance; because the widely anticipated, and seamless merging together of physical and digital retail to better serve the customer, has a way to go. What’s more, I see an inequality in this confluence.

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Topics: electronic shelf labels, ESL, agile pricing, connected store, phygital, retail research