The $53B Business Waiting in the Wings: Augmented Reality

Posted by Paul Milner on Feb 5, 2019 1:51:12 PM

It’s taken a lot longer than it should – particularly considering the rapid rise and comparative sophistication of online shopping – but ‘physical’ retail is finally starting to get ‘phygital.’ Working with our retail customers we are helping to drive powerful in-store customer engagement with ‘next stage’ solutions, including Augmented Reality (AR).

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Topics: augmented reality, AR, mobile app adoption, mobile, in-store personalization, retail technology

Shoppers’ New Demands: How Mobile Can Help

Posted by Emma Stevens on Nov 23, 2018 6:58:00 AM

When walking the aisles of a supermarket or browsing the racks at your favorite department store, chances are you’ll find a good amount of shoppers with a smartphone in hand. Regardless of the reason shoppers use their phones while browsing a store, retailers can take advantage of mobile’s effects on the retail scene.

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Topics: mobile, loyalty app, personalization, in-store personalization, retail app, augmented reality, mobile app adoption