Ossia and Displaydata Partner to Develop Electronic Shelf Labels with Real Wireless Power

Posted by Paul Milner on Aug 16, 2018 3:00:00 PM

Ossia, an award-winning wireless power innovator, and Displaydata, the leading electronic shelf label (ESL) provider, are partnering to create ESLs that integrate Cota® Real Wireless Power technology into Displaydata’s advanced display solutions.

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Topics: wireless power, ESL, electronic shelf label, OTA, over the air

The Missing Piece to the Food Waste Solution: Consumers’ Preference for More In-store Technology Could Help Grocers Get Up to Speed on Tracking, Reporting and Reducing Waste

Posted by Paul Milner on Jul 19, 2018 9:26:31 AM

As humans, we are dependent on food. There’s not much we’d be able to accomplish without the energy source provided by the assortment of carbohydrates, proteins and fats we consume on a daily basis. This necessity seems to echo in a prevalence of food everywhere we go, from the restaurants we visit to our workplaces, schools and homes, but the heaviest volume of food in our cities is typically found at the grocery stores we shop at. While these hubs are prime places to stock up on food, they are also top contributors to the worldwide problem of food waste.

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Topics: food waste, ESL, electronic shelf label, supermarkets, in-store technologies, in-store efficiencies

Kaufland Group: How one of Europe’s Largest Grocers Cuts Waste and Boosts Margins

Posted by Paul Milner on Mar 12, 2018 2:38:03 PM

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Topics: Kaufland, ESL, electronic shelf label

New Store Experiences: Top Five Ways ESLs Can Innovate Your Store

Posted by Emma Stevens on Mar 5, 2018 6:00:00 AM

In the last few years, a major priority for retailers has been focused on integrating their omnichannel services by allowing customers to try, buy, and return items in the mix of ways that are most convenient to them. Much of this work, of course, has been driven by technology. As we enter into a new year, many of our customers are again turning to technology to enhance their store experience.

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Topics: esls, ESL, electronic shelf label, electronic shelf labels, retail growth, retail innovation

Case Study: Displaydata ESLs Enhance the In-Store Experience for B&H Photo Video

Posted by Emma Stevens on Feb 19, 2018 7:00:00 AM

For more than 30 years, B&H Photo Video has been the “go-to” place for the best prices and service for photographic, audio, video, computer and home entertainment. In fact, its New York superstore is the largest non-chain photo and video equipment store in the US.

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Topics: B&H, ESL, electronic shelf label, electronic shelf labels, pricing strategy, dynamic pricing

Convenience Stores Are Growing and ESLs Can Help

Posted by Emma Stevens on Jan 23, 2018 6:00:00 AM

When it comes to the retail industry, we can all agree on the importance of ensuring customers are able to get what they want, when they want it – a goal that is critical in this day in age. Looking at the name, it’s clear that convenience retail stores have always strived for this exact goal. While most shoppers don’t give much thought to convenience stores until they need to go to one, the convenience store’s prime purpose (in addition to offering fuel services) is to be a quick, one-stop shop for essential goods like drinks, hot and cold food or other household items like aspirin or toothpaste.

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Topics: c store, convenience store, ESL, convenience, electronic shelf label, one-stop shop

How T-Mobile Manages Store Promos and Pricing

Posted by Paul Milner on Nov 24, 2017 1:03:00 AM

It’s a question common to all retailers running multiple stores: How do we cost-efficiently and accurately change prices and promotions on our shelves?

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Topics: t-mobile, agile pricing, electronic shelf label

The Powerful Combination of QR Codes and ESLs

Posted by Paul Milner on Sep 18, 2017 10:17:16 AM

In the early 2010s, QR codes were everywhere. They were all the rage amongst marketers and others who wanted to offer smart phone users quick access to information with a simple scan.

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Topics: ESL, QR codes, retail, Facebook, snapchat, spotify, esls, electronic shelf label

Colours in Retail: How Do Colours Impact Purchasing Decisions?

Posted by Paul Milner on Aug 1, 2017 7:00:00 AM

Colour scheme is an extremely important factor that brands tirelessly contemplate when designing products and packaging. However, this influence is not limited to just merchandise. Colour also plays a role in the overall layout of the retail store, and (whether they realise it or not) can affect customers’ purchasing decisions. According to Shopify[1], customers make a decision about a store within 90 seconds of viewing. Believe it or not, roughly 62% to 90% of those decisions are based solely on colour. Furthermore, the same study found that 85% of consumers listed colour as the main reason they bought a particular product.

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Topics: psychology of colour, promotions, impulse purchase, purchasing decisions, ESL, electronic shelf label

Relieving Stress for Shoppers with Food Allergies and Restrictions

Posted by Paul Milner on Jul 25, 2017 7:00:00 AM

Many of today’s shoppers are extremely conscientious of the food they eat, now more than ever. This is especially true for the 15 million Americans and 17 million Europeans(1) living with food allergies, and the millions of other shoppers who have implemented dietary changes to alleviate non-allergy health issues or to simply eat healthier and cleaner.

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Topics: food allergies, food restrictions, dietary restrictions, electronic shelf label, electronic shelf labels, food allergens