We’ve all been there as consumers. Many of the labels on food products include verbiage such as “sell by,” use by,” and “expires on” – confusing us and often leaving us no choice but to toss out perfectly safe food for fear we might be endangering our families with spoiled food. To combat this, [...]
Colour scheme is an extremely important factor that brands tirelessly contemplate when designing products and packaging. However, this influence is not limited to just merchandise. Colour also plays a role in the overall layout of the retail store, and (whether they realise it or not) can affect [...]
Many of today’s shoppers are extremely conscientious of the food they eat, now more than ever. This is especially true for the 15 million Americans and 17 million Europeans(1) living with food allergies, and the millions of other shoppers who have implemented dietary changes to alleviate [...]
We know that tobacco (much like fuel) is historically a driving factor in customer traffic and loyalty for convenience stores. Typically, customers who enter the store for cigarettes are more likely to spend additional dollars on food, snacks and alcohol. But, costs per pack have gone up over [...]
Following our contribution to this week’s Sunday Telegraph and Sunday Times Andrew Dark, Displaydata’s CEO took to the airwaves with BBC Radio 5’s Drive show to talk about why Electronic Shelf Labels are being adopted by retailers, what the labels look like and the benefits to consumers.
Yesterday’s Sunday Telegraph quoted Displaydata’s CEO, Andrew Dark, about how Electronic Shelf Labels (ESLs) help retailers ensure prices are accurate on shelves.
Andrew said: “This kind of technology will be dominant in the UK within two years and within five years it will be rare to see a [...]
In the era of Big Data dynamic pricing is now a reality.
However, there a couple of barriers in the way. The first is concerns about what consumers think about the practice, and, second, there’s the question of how to physically make a high number of price changes in-store – daily and even [...]
Think about all of the amazing things going on in retail right now. And then think of the shelf-edge – with printed paper labels. In fact, the way goods are priced in-store hasn’t changed in decades.
Once upon a time, the store made it a point to know all their customers, what they liked, what they didn’t, and perhaps even knew some of their birthdays and important anniversaries. When a customer would enter the store, the actual owner of the shop would be there to greet the customer by name, [...]